Company as big as Cooler Master should be able to either pay 3rd party company to do market research and find if it's useful tool (or do it themselves), or fund prototype on their own and send it to chosen places for testing and evaluation.
They won't get information how useful it will be in radiology by making kick starter...
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https://www.kickstarter.com/projects/coolermaster/controlpad-24-keys-with-analog-control
Interesting technology. However I can't think of any games that I play are suitable for this keypad.
o_O
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