ROG Xbox Ally Handhelds Revealed

"Announcing the ROG Xbox Ally and ROG Xbox Ally X, two new handhelds crafted in collaboration with ASUS that combine the power of Xbox with the freedom you expect from Windows.
Both launch holiday 2025 in select markets, with additional markets to follow.
Information on pre-orders, pricing, accessories, and more coming soon.

Everything at Xbox starts with the player. That’s why we’ve dedicated years to reimagining how to make it easier to enjoy the games you love—wherever you are—through Xbox Play Anywhere, Game Pass, Xbox Cloud Gaming (Beta), Remote Play, and more. Whether you’re at home or on the go, your favorite games should follow you.

ASUS shares that same commitment. Known for pushing the boundaries of handheld gaming, ASUS is similarly driven by innovation that delivers high-performance experiences that put players first.

Together, we’ve combined our strengths and technical expertise to introduce something entirely new: the ROG Xbox Ally and ROG Xbox Ally X. These handhelds are built to make it easier than ever to access your favorite games—from Xbox, Battle.net, and other leading PC storefronts—all from a single device.

This holiday, with ASUS, players can discover another way to play as we combine the power of Xbox with the freedom you expect from Windows. And this is only the beginning.

Meet the ROG Xbox Ally and ROG Xbox Ally X.
ROG Xbox Ally: The essential handheld at a great value for everyone from the casual player to the avid enthusiast.
ROG Xbox Ally X: The ultimate high-performance handheld, built for the most demanding players.
Both handhelds allow players to play natively, via the cloud, or remotely with their Xbox console in another room."

https://news.xbox.com/en-us/2025/06/08/xbox-handheld-rog-ally-x-games-showcase/

Trailer
Inside: ROG Xbox Ally - Behind The Scenes Feature