Can someone please answer few of my questions about giveaways?

Hello i am new to giveaways and bundles and as such i have a few questions, courses i checked the faq but there are still few things i want to make clear so here there are.
I just purchased from The Humble Bundle site Serious Sam's bundle and was wondering how do i make a giveaway for it do i have to somehow redeem the bundle and then giveaway the games one by one or do i make a giveaway for the whole