Judging by the number of bundle stores that have popped up, business is at least lucrative enough to keep them afloat. Not to mention they've all added stores selling single games on the side, so I guess they won't be going out of business any time soon.
Since you mentioned humble, HB11 has already made 800k since yesterday. If everyone kept the default split, awarding 15% to Humble, they've made 120k in less than 24 hours, which should be enough to pay for expenses and turn a profit in the long run.
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What I see from most posts about how people split their money when buying bundles is they tend to give most of it to the bundle site so I wouldn't be surprised if humble bundle made easy over 300k in the first 24 hours.
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many of my gaming friends give the majority of it to charity and the devs so i guess it's pretty mixed
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no I used statistics from the recent post about it how people split & out of about 150 people only 6 used the default so you basically plucked your >80% out of thin air
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what portion of the general humble bundle population do you think come to answer "what split do you do on humblebundle" on this forum? its a flawed datapool that almost certainly skewed your results. theres obviously a huge amount of shifting in there, so neither one of your statistics mean much of anything(but given the sedentary nature of people who mostly won't give a shit its probably closer to his asspull than your "data")
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How do you know buyers won't touch the sliders and just keep it at default then? It's unrealistic to consider something as true without seeing statistics from the site itself. In general, many people would change the slides and many would not do so, since this is the average result of a logical thought, but still.. No one can predict anything.
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They all pretty much donate a portion of earnings to charity & they usually rely on sheer numbers of bundles sold to make money.
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Bundle creators gain "millions of dollars"?
Hardly.
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So how do they get so many games at such a cheap price in the first place?
How can it be profitable giving e.g. 7 games away for a few or even a single dollar? How do developers agree to that? Why do developers agree with it? Where is the profit for them except for gaining recognition?
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They get agreements from the devs to put their games in bundles. Using Humble as an example, you can see how the money is split among the devs, charity, and Humble. Profit comes from the sheer volume of sales. The games that go into bundles are usually (not always) ones that have already hit 75% off in sales a few times anyways.
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for indies: company gives games that would probably have never sold in these amounts reaching far wider audiences who have now heard of them, and an infusion of quick cash that lets them get to work on the next project
for big companies: probably a tax writeoff for donating their product to be sold for charity, and a chance to bring some of their old nolonger big selling ips back to the spotlight(either like thq to help sell them off or like ea advertising for sequels (and attempt at good publicity foiled by underestimating steam fanboys and dedicated haters))
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Very common is giving away an older game, to advertise the company's newest game, either in a series or from the same gaming company. Or giving away Early Access games to both increase visibility and word of mouth and to add some amount of (not insignificant) revenue to help finish production. Another thing, the more you see and hear of a game, the more likely you are to buy it if you missed the bundle but it's on sale at some point. So games that have pretty much exhausted their tail after a few years might get a breath of fresh air. But sometimes it's like every one says: for a game that got bad reviews or generally didn't do well, any money is good money. Hacker Evolution being a prime example - and one the devs exploited to the max. Who's to blame them really?
Still sometimes the devs shoot themselves in the leg with bundles. It's happened. The ones who ALWAYS profit are the bundle creating companies, provided they're well known enough.
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Another point is add ons. Sometimes devs are more than happy to let a base game be available for free or cheap if it has a bunch of DLC available for all the new owners to buy.
And then there are multi player games. One or two people in a group of friends get a multi player game in a bundle and then a few more friends want it to play with them and they may not wait for it to show up in another bundle or on sale.
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Bundles are profitable(perhaps highly so). If they weren't, they wouldn't exist, plain and simple. So to answer your question of what do they get out of it....MONEY, and lots of it. Helping charity is not completely selfless in this case(not at all, in fact). Still admirable, though.
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Humble Bundle is the most common example, but they're helping charity, and working to deliver low priced games in mass amounts. They have a good reason with good intentions. What about others?
What do they gain from doing this? There is a lot of work in creating a site, making videos, discussing with developers, running the whole thing. With prices being so minor, where do these people earn there profits?
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